@wasima, Author, Entrepreneur, passionate about digital marketing, luxury, ecommerce, retail, data science, crypto, security, payments, ai, design, hot cars, food & spy movies
Wasim Ahmad, CEO and Founder,
Re:imagine Strategy
Wasim Ahmad has spent decades at the exact point where deep, difficult technology meets everyday people.
It started early. As a schoolboy in Britain in the 1970s, he was among the first children to learn Prolog, the artificial intelligence language. He went on to the University of Sussex to study Mathematical Physics, then switched to Physics and French so he could spend a year in Paris — an early sign of a career that would keep crossing between the technical and the human. After university, he was an astronaut candidate with the Juno Project, but was too young to be allowed into space.
In the 1990s he joined Synon, the British startup whose software-based code generation won the Queen’s Award for Technology, moving with the company to Marin County, California. Then came the chapter that runs through the heart of Who Holds the Key?: as a founding member of Voltage Security, a Stanford University spinout, he launched the first commercial email encryption built on Identity-Based Encryption — the first genuine breakthrough in public-key cryptography in thirty years — working alongside some of the world’s most renowned cryptographers, including Stanford’s Dan Boneh. When catastrophic breaches hit the payments industry, he helped launch end-to-end protection for the world’s payment systems using format-preserving encryption.
His crypto journey began with AlphaPoint, working with the founding team that launched some of the world’s first cryptocurrency trading exchanges. He then joined Vault12, the pioneer of crypto inheritance, where the mathematics of Adi Shamir’s Secret Sharing — became a product that lets people pass their digital assets safely to the ones they love.
Most recently, he has been lobbying hard in both the United States and the United Kingdom — engaging with the SEC, CFTC and the FCA — to evolve the laws and regulations governing crypto, so that everyday people can access these technologies safely and confidently.
The pattern across all of it: taking complex technology and formidable algorithms, and shaping them into solutions that ordinary people can trust, understand, and use.
Wasim lives in London and New York.
Wasim Ahmad